In a constantly evolving business world, new trends and innovations often present new challenges. The modern retail and ecommerce industry is tough terrain to navigate and the availability of the internet has greatly transformed the way consumers shop.
The retailers need to realize that their potential customers are actively looking for similar products on so many platforms online and that they need to optimize their offerings to expand their reach and milk every opportunity. Apart from that, the retail and ecommerce industry is also facing other major challenges like keeping their inventory updated with the rising demands, meeting new demands and changing expectations of their consumers, moving sales online and making a significant profit, deliver omnichannel customer experience, data security, and more.
What is Microsoft Dynamics 365 Commerce and how does it help?
Microsoft Dynamics 365 Commerce, previously known as Dynamics 365 Retail, has been designed to address these retail-specific challenges. Dynamic 365 Commerce has in-built functionality to engage customers across channels while delivering a seamless, unified shopping experience by connecting digital, in-store, and back-office operations with an omnichannel Microsoft eCommerce platform that is secure and hassle-free.
Why choose Dynamics 365 Commerce?
While there are numerous reasons for businesses to use Dynamics 365 Commerce, let us walk you through the major seven reasons to choose Microsoft Dynamics 365 Commerce.
1. Amplify shopping experiences for your consumers
A customer’s journey is long, filled with numerous touchpoints where they browse, purchase products, and interact with retailers. Dynamics 365 Commerce helps you create seamless customer experiences across stores, web, mobile, and contact centers. It provides your customers with a platform where they can choose, compare, and checkout smoothly.
2. Excellent customer support and service
The only way to stand out in a highly competitive business world like retail is to provide exceptional customer support and service. With Dynamics 365 Commerce, you can provide a unified and omnichannel experience across all your existing and emerging channels.
3. Uncompromising security features
With cloud deployment, Microsoft Dynamics 365 Commerce always needs to be upgraded and fitted with the latest features, which also includes the latest security upgrades. Your corporate data remains secure. It also comes with Dynamics 365 Fraud Protection, which allows you to check all online transactions with the help of AI and generate a fraud score based on which you can accept or reject a transaction.
4. Do more with intelligent analytics
Dynamics 365 Commerce gives you real-time data visualization and artificial intelligence tools so that you can prevent disruptions and make informed decisions on time, every time.
5. Manage your workforce better
Dynamics 365 Commerce works in two ways CRM and ERP. With the ERP system, you can clearly designate departments, jobs, positions, reporting responsibilities, and more. With the CRM capabilities, you can track a customer’s journey and help your sales team serve customers better.
6. Easy integrations
Dynamics 365 Commerce integrates seamlessly with Microsoft Dynamics suite of products like Finance & Operations and Customer Service and Microsoft productivity tools such as Office 365, Azure, and Power BI.
7. A cost-effective solution
One of the most important reasons to use Dynamics 365 Commerce is less cost for retailers as it is a cloud solution, which also means it can be implemented faster ensuring faster return on investment.
Discuss your requirements with the experts at Isys Solutions for more details about leveraging Dynamics 365 Commerce for your business.
